Gender Equality as Smart EconomicsThe World Bank GroupInternational Finance Corporation

The Business Case for Gender Equality

In a difficult economic environment, companies have to differentiate themselves to ensure survival and continued competitiveness. One untapped resource – women! Talented women are a powerful strategic choice for companies as they seek to improve business performance, diversity, staff retention, and productivity. What is the proof for this business imperative?

  1. Improved financial performance and governance
  2. Attracting and retaining top talent
  3. Enhancing organizational performance